We are changing the approach to B2C lead generation for fitness businesses by providing digital marketing services that resonate and engage with your true target markets.
Born out of a spirited collaboration between Benjamin Donhardt and Michael Friedman in 2021, two unique minds were united by one shared vision – boosting gym memberships to foster healthier and happier lifestyles.
Recognising the daunting challenge of membership churn, Benji and Michael understood the struggle that gym and studio owners face. The lack of tools, knowledge and time to consistently generate leads for membership growth is a significant issue. Blending their experience in fitness & marketing, Supafitgrow have designed a solution that tackles one of the most pressing challenges for gyms & fitness studios worldwide – drive consistent, quality leads to increase membership conversion and grow your business.
In 2023, Supafitgrow proudly collaborate with leading fitness brands across 8 countries and are excited to continue to be part of our dynamic fitness industry!
Co-founded in 2021 by fitness & marketing experts Michael Friedman and Benjamin Donhardt, the Supafitgrow team is set for further
global expansion and is actively exploring investment opportunities. With over 50 years of combined fitness industry experience,
you’re in good hands with the Supafitgrow Team.
With over 17 years of experience in the field which began at Coca-Cola, Michael has a proven track record of success in sales and marketing. Holding a Bachelor’s Degree in Marketing from Deakin University, Michael’s academic background has provided him with a strong foundation in marketing principles and helped him develop a keen analytical mindset.
Fitness industry veteran and successful gym owner, Benji is an established and prominent figure within the industry. With extensive knowledge and experience, Benji is a trusted advisor and mentor to gym owners and fitness professionals alike. Benji’s passion and innovative mindset has driven significant growth for his clients, solidifying his position as a trailblazer and influential leader.
ACCOUNT MANAGER & BDM
Ro is a Canadian born fitness professional who has been working in the health and wellness space for close to a decade with leading international brands Equinox, Goodlife Fitness and Rumble Boxing here in Australia.
Hayley is a driven marketing and communications professional. With a strong passion for all areas of marketing & communications efforts, Hayley’s implementation of well-researched strategies is a career highlight .
senior media buyer
MEDIA BIUYER & GRAPHIC Designer
technical support consultant
USA - Business development manager
usa - sales team
Our mission is to accelerate the growth of global fitness communities to create happier & healthier lifestyles
If you don’t get leads within the first 30 days of working with us, we’ll refund everything paid and give you $500 for wasting your time. That’s our commitment to you.